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Brand Strategy10 December 20245 min read

Driving Brand Awareness: A New Approach to Outdoor Advertising in Glasgow

Learn how Glasgow businesses are using innovative vehicle advertising to increase local visibility and connect with their community.

Beyond Traditional Advertising

In Glasgow's competitive business environment, standing out requires innovative thinking. Our community-powered vehicle advertising network offers a fresh approach to building brand awareness.

The Cost-Effective Alternative

Traditional outdoor advertising costs in Glasgow:

  • Billboard: £800-£2,000 per month
  • Bus Stop: £400-£800 per month
  • Taxi Advertising: £800-£1,200 per month

Our community vehicle advertising offers:

  • £210 per vehicle per month (minimum 5 vehicles)
  • 6-month minimum commitment
  • 396,000 monthly impressions for 5-car package
  • Professional 36"x20" vinyl stickers included

Target Audience Insights

Our network provides exposure to key demographics:

  • Morning commuters (7-9 AM)
  • School run parents (8-9 AM, 3-4 PM)
  • Shopping centre visitors
  • Weekend leisure crowds

Transparency in Numbers

We believe in being upfront about what you can expect:

  • Competitive £15.91 CPM rate
  • GPS-verified coverage tracking
  • Regular performance reporting
  • Scaling options up to 50+ vehicles

Join Our Innovation Journey

As we develop this new advertising model, partners benefit from:

  • Professional design included
  • Verified driver network
  • Direct community impact
  • Comprehensive tracking

Contact us to learn how your brand can be part of Glasgow's advertising evolution.